Racism in euroropean football Essay

Medieval football matches involved hundreds of players, and were essentially pitched battles between the young men of rival villages and towns often used as opportunities to settle old feuds, personal arguments and land disputes. The much more disciplined game introduced to continental Europe in 1900s was the reformed pastime of the British aristocracy. Other European countries adopted this form of the game, associated with Victorian values of fair-play and retrained enthusiasm. Only two periods in British history have been relatively free of football-related violence: the inter-war years and the decade following the Second World War. Recently it seems more and more becoming that racism is beginning to damage the reputation of the game. Racism isn’t directed at players simply because of their skin colour; players are also targeted because of their nationality, religion or ethnicity. Some players may be targeted by football supporters more because they play for an opposing team rather than their appearance or heritage. However, some players and managers have even been targeted by their own fans. The purpose of this report is to understand the current situation of racism within football, and look at what is begin done to help rid the game of it. With numerous governing bodies contained by sport, it is key to understanding what the main bodies choose to do to help endorse the fight against racism. It seems as though it is becoming more and more of a human rights issue, as players endure the direct racism from not only fans but club management teams.

Response Paper to “The Invention of Lying”

Response Paper One Joseph Leemon For my analysis of the movie The Invention of Lying as it pertains to our class, I have selected two parts from the IPC book, where I can apply some of what I have learned so far. The first part is the Ethical Systems of Interpersonal Communication table from Chapter 1 and the Stages of the Interpersonal Perception Process from Chapter 2, The Ethical system of interpersonal communication contains five parts. Those parts are categorical imperative, utilitarianism, golden mean, ethic of care, and significant choice.Categorical imperative is an ethical system that suggests that we should act as an example to others. This is demonstrated throughout the movie as the entire population (except Mark when he begins to lie), tells the truth no matter how it might affect the other person. A specific example is when Anna is talking to her mother on the date, and explaining that Mark is unattractive and undesirable, even though he is sitting right across from her. Utilitarianism is the ethical system suggesting that what is ethical will bring the greatest good to the greatest number of people.An example of this would be when Mark tells the lie that he can speak directly to God, and he is confronted with a worldwide audience. He then decides to make up his own version of the Commandments, because he believes that these will help society at large in the best possible way. Golden mean is the ethical system where a person’s moral virtue stands between two vices, with the middle being the foundation for a rational society. This is displayed when Mark uses his lies to get closer to Anna throughout the movie by manipulating other people to get money and fame.The other side of it is when he tells his dying grandmother how wonderful heaven is, so she will be able to die peacefully. Mark also has various other situations like this that keeps him centered and good. The ethic of care is the system that is concerned with the connections among peop le and the moral consequences of decisions. Throughout the movie, Mark tries to get Anna to like him, even though she originally thought of him as ugly and as a loser. They begin to grow closer, until Anna decides to marry Brad, because Brad is of better â€Å"stock† than Mark.Anna does not end up going through with marrying Brad, because she realizes that there are more appealing aspects to Mark, even though he has told her that he has not told the truth. Significant choice is the belief that communication is ethical to the extent that it maximize our ability to exercise free choice. This is brought up in the movie a couple of times. One of the first times Mark uses it is when he runs into Frank, who is contemplating suicide. Mark did not have to tell Frank that he was a good guy, and that he was worth something, but he found it was the ethical thing to do, and exercised his choice in that way.Another time is near the end of the movie where Mark tells Anna that he has not be en telling the truth. He wanted her to like him for himself, and not all the money and fame that he had accumulated by lying, so he made the choice to tell her the truth. The second part is the Stages of the Interpersonal Perception Process from Chapter 2. These include attending and selecting, organizing, interpreting, and retrieving. This is used on Mark and Anna’s second date, when Anna asks Mark about his family.Mark is able to draw her in by telling her of his father and his grandmother. Mark then uses organizing to create the belief that he is good enough for Anna, but Anna still believes that he is ugly and she does not want to have children with him. Because of this, Mark interprets that even though he has more money, Anna will still not be with him romantically. Mark retains this idea that he is not good enough throughout the rest of the movie, until the very end where Anna finally decides that she wants to be with him because of the person he is on the inside.

Causes of 2008 Financial Crisis Essay Example | Topics and Well Written Essays - 1000 words

Causes of 2008 Financial Crisis - Essay Example Ohanian (2010) explains the cause to be due to the fall in the value of asset-based securities and a let-down by financial institutions. There were reduced intermediary services in finance that had a connection to the rise in interest rates (Ohanian, 2010, p. 55). First, banks produced too much currency in the economy. Normally, if banks give out loans, there is the creation of new money in the economy. As Eakins and Mishkin (2012) confer, banks made too many loans, creating huge sums of money. By 2008, the amount of money in the economy had doubled compared to the amount seven years prior. As a result of this, huge sums of money were remitted to the public, especially the mortgage sector. Despatch of large amounts of loans happened, without consideration of the credit histories of the lenders.After creating a huge amount of currency in the economy, house prices went up since large quantities of money ended up in the property market. Arnold (2012) connotes that financial institutions largely used the currency created between 2001 and 2007 to finance the residential property. Thirty-one percent of it was loaned to the mortgage sector, 20% to profit-making real estates, while 32% went to monetary divisions. While 8% went to businesses external to financial segments, another 8% was given as personal loans (Arnold, 2012, p. 23). The above statistic shows that much of the money in the banks went to the mortgage and housing investors compared to other institutions.

Constitutional and Administrative Law - The rule of Law and Human Essay

Constitutional and Administrative Law - The rule of Law and Human rights - Essay Example Was it so hard for Socrates to conclude that he constituted ‘a majority of one2’ on that matter? No doubt Socrates, having believed in the Rule of Law when he was alive sought to die in the same manner. This discussion will seek to explore the notion of the supremacy of law and in light of any exposition obtained will consider whether Socrates could have chosen another way to enlighten us. The idea of the supremacy of law is ideally one of the fundamental principles in a society, translating into the law being above all and all being subject to the ordinary law of the land. As such there exist a variety of views about the rule of law, forming a spectrum in light of the culture or society in consideration. What is significant is the recognition of the existence of the rule of law in various societies and to mark how this creature has changed shape over the centuries. For instance, half a millennium ago the rule of law would be seen to be present where the monarch ruled by right of conquest and everyone else was subservient to the monarchy. The monarchs were later substituted for ruling senates or governments but the status of the conquered nations would remain the same. This is exemplified by the Greek, Roman and later the British colonial empires where the conquered peoples were subject to the law introduced by the conquerors. Today such a rule would be considered und emocratic and singularly abhorrent. In the West, freedom had already attained its due significance as long ago as the Battle of Thermopylae and although it has often been in danger since then it is now too deeply ingrained in the system to be rooted out. It is this freedom that has led to liberal democracies and the idea of the rule of law as understood here is different from the eastern-more conservative societies. The supremacy of law in the West is often taken to be a fundamental principle because it gives way to equality, thereby making all equal, with none being above the

Administration and Executive support Essay Example | Topics and Well Written Essays - 1000 words

Administration and Executive support - Essay Example On the other hand, other than key skills administrative assistants must have certain key qualities that will make them effective and efficient. Some of the key qualities include the ability to prioritize as well remain calm within the organization. In addition, an administrative assistant must have the quality of working under pressure whilst remaining focused. The reason behind such qualities is the fact that MA (administrative assistant) role is usually directly under the manager who may transfer their stress to the assistant or even pressurize them when operations are not going on as planned (Frisch, 2002). (b) Demonstrate with the use of a visual aid (individual Action plan), the different methods for developing your MA skills to help you to develop in your role in supporting formal meetings, projects and personal scheduling Document production, filing, and dispatch training will provide an opportunity to the administrative assistant to learn how to produce documents, file the same, as well as dispatch the documents to various departments or individuals within the organization Through secretariat courses, administrative individuals will be able to develop knowledge and skills that are involved in not only liaising but also performing various functions of a secretary, which directly correlates to the manager or role performed such as acting as personal assistant In the event that accounting and finance department are unable to handle petty cash within the manager’s office, the administrative assistant should be given the mandate to handle such cash. However, handling such cash requires accounting skills obtainable through accounting and finance courses (a) Define the term stakeholder and produce a table to identify and classify at least ten different stakeholder groups (both internal and external) for this organization. For each stakeholder identified, explain their power and influence. A stakeholder is defined as any person, group,

Provide an outline of the various selection methods that are Essay

Provide an outline of the various selection methods that are available. From this discuss their accuracy as selection tools, which are most popular and why - Essay Example Selection methods should be reliable and applicable. Here are different types of recruitment selection methods, along with a brief description of their efficacy as recruitment tools. Competency-Based Interview: This selection tool has a very comprehensive structure. McLaughlin (in Dayan et al 2008, pg.102) stated that the competency-based interview has a certain degree of rigidity that makes it very precise in matching the applicants skill sets with the prerequisites of the job. Ellen OMahony, Financial Directions manager, stated that the competency interview is definite when it comes to determining the adequacy of the qualifications appropriate for a specific post. A competency is depicted as the knowledge and skills essential to perform a job; however, individual attributes and attitudes do add up thus making attitudes a critical part of what needs to be assessed. Detailed job analysis is the foundation of a competency interview, leading to a list of job requirements (Dayan et al 2008, pg.102). Traditional personality tests: These tests are direct to the point, gauging the personality and preferences of the individual. For example, it measures whether the applicant is introverted or extroverted; authoritative or collaborative; a leader or a team player; touchy-feely or cold and so on. These tests help assess key personality traits of the person. To look for consistency, questions are asked repetitively (Taylor 2009, p.35). The Hogan Development Survey (HDS) is traditional personality test. It is a personality questionnaire that measures deeply rooted and potentially self-destructive predispositions that can be manifested by a person under stress. This questionnaire is extensively used in the UK and internationally across an array of sectors, including financial services, construction, government, IT, airlines, shipping and retail. The HDS emphasizes 11 proven characteristics

The Use of Hiring Systems,does it help or hurt the organization Research Paper

The Use of Hiring Systems,does it help or hurt the organization - Research Paper Example The internet has changed and transformed the process of hiring candidates to fill positions by human resource departments across the world (Searle, 2003; Hansen, 1998). There is however a lack of exhaustive body of literature that can be used to draw conclusions and possibly a theoretical basis for electronic hiring, largely due to the fact that electronic hiring systems are relatively new. A review of the literature also indicates that some of the findings are contradictory. For example, Brooke (1998) states that use of e-recruiting leads to an overwhelming number of applicants that can end up making the selection process a headache, while Galanaki (2002) argues that the internet is not the first option for many job seekers; both of these are discussed as disadvantages. Bartram (2000) is of the view that electronic recruiting is beneficial since it enables a company to access high quality employees, while Kaydo and Cohen (1999) argue that electronic recruiting brings about large numbers of unqualified candidates for the available employment opportunity. To add on top of these, Galaniki (2002) details the time saving impact of electronic hiring whi le Mitchel (1998) is of the view that the amount of time spent in screening through the numerous electronic applications forms makes it a time consuming method. This indicates that more research is needed in order to develop concrete facts about electronic hiring systems and provide a direction for future research. The research question in this case is whether electronic hiring systems are advantageous or detrimental to an organization. The aim of this research is to establish the advantages and disadvantages of electronic recruiting to an organization, and come up with a conclusion that will add to the much needed efforts to create a theoretical framework for electronic hiring. Studies have already been done to establish the efficacy, benefits and drawbacks to electronic hiring systems;

I have a dream arthin luther king Essay Example | Topics and Well Written Essays - 250 words

I have a dream arthin luther king - Essay Example Martin Luther King delivered in his speech that African Americans should focus on oneness of people and do what they could in order to bring sanity within their lives as well as others. Martin Luther King’s speech remains relevant even to this day, even fifty years after he delivered it. It is because his speech outlined the fundamental need that the African Americans faced and still are going through in this day and age. His speech remains relevant because the present day America has more racism prevalent within it than ever before and there is a greater need to understand the American Dream that he spoke about (Author Unknown 1963). Martin Luther King was right when he suggested that African Americans must plan for their own selves what kind of lives they want, and then go about having it with ease and inner satisfaction. His speech therefore serves as the catalyst of a better change for the people of

Patient care in inadvertent hypothermia Assignment

Patient care in inadvertent hypothermia - Assignment Example Perioperative hypothermia had a potential for morbidity and mortality. The patients who had perioperative hypothermia had a chance for surgical site infections especially in patients with colorectal surgery (Hart et al, 2011). The guidelines of Surgical Care Improvement Project encouraged the decrease in incidence of this illness. Human beings required internal body temperatures to be constant for the multiple organs to function optimally. The situation changed when the patient entered the operation theatre. The temperatures of the operation rooms were kept below 230C. Almost all the surgeries required this temperature for maintenance of normothermia for the reason that the operation theatre staff found the temperature for normothermia slightly warm for work. This caused the maintenance of lower temperatures in the theatre. Actual heat loss was governed by room temperature as the temperature gradient determined the heat loss. Surgeons and other staff could not withstand the warmth be cause of the stress of surgery and the layers of clothing they wore and the lead aprons. Prevention of perspiration was essential to avoid the problem of sweat polluting the surgical site. Staff could generally become lethargic with the higher room temperature hindering their vigilance which was critical in the operation theatre. However patients commented about the cold room. Inadvertent hypothermia is the aspect of care that has been selected by this researcher for study. Information on the issue of hypothermia was gathered from review of literature beginning with the study by Hart et al (2011). The review of literature provided plenty of basic information that could help readers to understand this topic of management of inadvertent hypothermia better. This researcher has carefully selected articles most recently published from the Pubmed Central site. Analysis of current evidence base Perioperative hypothermia Perioperative hypothermia of below 360C was experienced by 20% of pati ents (Kurz, 2008). Anaesthesia rendered a patient devoid of many defensive mechanisms for becoming warmer in the instance of hypothermia. Behavioural modification was eliminated so that patients became colder. Thermoregulatory mechanisms did not function so unwarmed patients became hypothermic. Perioperative hypothermia produced adverse effects like elevated loss of blood during surgery, a higher rate by 20% of allogeneic transfusions and an increase of surgical site infections by three times (Hart et al, 2011). Prevention of hypothermia had guidelines instituted by the Surgical Care Improvement Project (SCIP) for operative and post-operative patients. Perioperative normothermia was to be maintained by warming devices. Staff providing the warming support was to be knowledgeable about the mechanisms of temperature regulation, perioperative hypothermia and the methods to prevent or manage hypothermia. Temperature monitoring Temperature monitoring became an essential component of perio perative care. Oral temperature measurement was the best technique according to the American Society of Perianesthesia Nurses (ASPAN). The same method of measurement needed to be maintained throughout perianaesthesia (Hart et al, 2011). The temperature at the depth of the thoracic, abdominal and central nervous systems was the core temperature. It was more consistently controlled and was 2-40C higher than skin temperature. The measurement was made at the distal end of the oesophagus, from a bladder with good urine flow, the nasopharynx and the pulmonary artery in general anaesthesia patients. The core temperature was the most reliable indicator of the thermal status (Sessler, 2008). Near-core temperatures were taken from the axillary area, rectum, bladder with low urinary flow and

The poem ‘But These Things Also’ Essay Example for Free

The poem ‘But These Things Also’ Essay Thomas has a very distinctive eye for the miniature of nature, often overlooked by others. Explore his appreciation of the natural world in the poem ‘But These Things Also.’ Thomas throughout his collection of works has a very clear and distinct appreciation for nature which he wishes to explore it in all its glory and becomes a recurring theme. He consistently urges ‘man’ to look at the beauty of nature and the effect it has on the natural world. He expresses his application through the words of a poet and tries to do the endless wonder that is nature justice. In ‘but these things also’ he especially highlights the impact nature has on the audiences’ life and gives his personal account of the relationship he has with nature and in particular spring. Written in 1915, Thomas has not yet enlisted this is important as although not directly about war, the comparison of winter and spring could be his suggestion that the seasons are more than just seasons but a symbolic representation of life and death, not just in the natural world but also within human life. This could be taken as Thomas commenting on how life and in a sense goes so quickly by like the seasons themselves, therefore liking it to the war and his confusion of whether to enlist. The tone of the poem on a whole is relatively pessimistic to mains appreciation of nature. He begins the opening line almost defining the characteristics of Spring, that he and spring are almost linked with the use of the world ‘also’, an attempted to glorify spring itself. It then moves onto something slightly more sinister in the grass is ‘long dead’ – something which is not normally attributed to spring itself which is seen as the coming of new life and rejuvenation. This is Thomas saying to the audience that is we do not see the beauty of nature then it may as well be dead to us like in ‘winter is was’ as it would have no purpose if the aesthetic is not glorified. The use of enjambment helps the poem to build in crescendo effect. For example ‘and starling flocks by chattering on and on keep their spirits up in the mist,’ this is done for two purposes. Firstly to expresses Thomas’ exasperation at humans for not noticing nature; he continues on his train of thought without taking a moment to breathe. Moreover he uses it to enable to the beauty of the ‘starling flocks’ to have an impact on the audience. He doesn’t just want the audience to notice nature he wants them to bask in it, and by using enjambment he is able to have the continuous train of thought so people can experience its beauty without interruption. It is also important to look at the reason for Thomas describing the birds as ‘chattering on and on’. This can be seen as a representation of the rest of the world’s complete disregard for its beauty. They do not take the time to just stop and look but continue on with their daily lives missing the important things i.e. nature. Furthermore birds are a reoccurring theme which Thomas uses throughout his body of works as a symbolism of the soldiers and of mankind as a whole. In words, a poem which has a lot of similarities to this as both emphasise the beauty and complexity of a ‘thing’, Thomas refers to the words as ‘nightingales’ in order to represent their freedom. This is similar this this poem as Thomas is showing the beauty and freedom of nature on a whole through the use of a bird. He uses the power of the second stanza to try and emphasize the things that he himself notices that are beautiful in the world. ‘The chip of flint and mite of chalk’ very menial things in the sense of the entire world but for Thomas they are the ones which matter the most, the minute detail as it is. He even shows his appreciation for ‘the small birds’ dung’ something which would never in a normal context be seen as something to look highly upon. However for Thomas it makes up the natural world. ‘a man mistakes’ shows Thomas imploring the audience to not always see these sorts of things as bad but look at them in the sense of art which is adding to beauty. This could also be seen as a representation of the blots on the world as a whole, a critic of them almost. The ‘splashes of white’ can be taken as the impurities that man himself carelessly inflicts on nature. The ‘ruins’ that the violets seek through are these impurities, and only that nature of beauty itself can purify them totally. Given the context this could be the blot of war but also symbolism for the blood shed from war and how it is dampening nature and losing it altruistic qualities. The symbolism of the violets is key in this poem. It links into to Thomas direct use of flowers/herbs and is used an imagery device. He does this similarly in the poem ‘March’ where he references the primroses, and in ‘Old Man’ were the initial is an herb in itself. Violets are the first flowers to bloom in spring time and are therefore the first hope of life. This is something which is a parallel with hat of March. It contrasts the darkness of winter with the light and hope of spring. ‘To pay winters debts’ is the flowers and therefore nature in spring time making up for the darkness and the gloom of winter. It almost a like a reference to pathetic fallacy, for spring has to bring him joy in comparison to the dark gloomy days that winter brings. The final line of ‘but these things also’ highlights the emphasis that Thomas wishes to place on the beauty of nature and how so many of us miss it in the everyday world. He is not just glorifying spring he is also glorying winter. ‘Springs here, winter not gone’ he is stating that the beauty of nature is regardless of the seasons and each one holds a new treasure which man must appreciate. This is similar to the poem ‘glory’ where he is trying to find the words to express his feelings towards nature but here he is saying that words nor seasons do not matter, nature in its full force is omnipresent. However this could also be read as the impacts of winters destruction and gloom are ever overshadowing the goodness of spring and the beauty of it. This can be translated into Tomas saying that man is missing out on the beauties of life; even when in full bloom spring cannot detract from the unhappiness in life, and especially war. It is his job therefore throughout this poem to try and make the audience see that there is so much goodness in the world and especially nature. In conclusion Thomas’ use of the theme of nature and his appreciation of it is one which is diverse. His main aim it to try and have an impact on the audiences view of nature and let them see that this is not always destruction in the world even if it may appear that way on the surface. He attempts to show them his view of nature and how it personal makes him feel, whilst also showing them some of the beauties of the world which they may miss in everyday life due to the all-consuming war. He effectively uses pieces of imagery to enable the audience to picture nature and have it at the fore front of their minds. He explores the themes of nature, war and destruction, which is in keeping with his other body of works.

Sulphide solubility in magma

Sulphide solubility in magma Abstract This essay aims to define the controls on sulphide solubility in magma, such as pressure, temperature and element activity. Chalcophile elements, elements of low abundance, form sulphide and arsenide minerals but are not stable at high temperatures of igneous crystallization. The relation of the processes of sulphide solubility against the relative outcomes for chalcophile elements will be looked into. Introduction Sulphur (or sulfur) is a natural substance; its elementary state is a crystalline solid of yellow colour. Sulphur is found in various forms, as mineral sulphides and sulphates, such as galena and cinnabar. Magmatic sulphide deposits with Nickel-Copper-Platinum-group elements are a result of segregation and concentration of liquid sulphide from mafic or ultramafic magma, and the screening of chalcophile elements into these deposits from the silicate magma. (A. J. Naldrett 2004) Due to the variation of sulphide deposits, it is convenient to relate the magmatic sulphide deposits to the bodies of mafic or ultramafic rock in terms of the composition of the magma associated with these rocks. It is then reasonable to investigate the geochemical and geophysical setting and the processes in which these deposits are formed. According to A. J. Naldrett, 2004, the key aspects in the creation of magmatic sulphide deposits are that the magma saturation in sulphide and segregation of the immiscible sulphide has to be concentrated locally with a sufficient amount of magma concentrating chalcophile elements to comprise ore of economic value. In conditions of normal mafic magma cooling and crystallization, no early segregation of liquid sulphides are noticed. This implies that the magma would have to be saturated in sulphide in the igneous body state. The assumption is that there is a process prior to the magmas extrusion from the ground, and final emplacement, where sulphide saturation is caused. The above assumption is reinforced due to the fact that most basaltic magmas, other than Mid Ocean Rig Basalts, have high contents of Platinum Group elements. The Controls The mantle has an estimated concentration of 300-1,000 parts per million (Sun 1982). This is believed to be the primary source of the sulphur carried in basaltic magmas. The solubility of sulphur is controlled by temperature, pressure, contents iron oxide and titanium oxide and their activity in the melt, oxygen and sulphur fugacity, the oxidation state of the melt and the mafic versus the felsic components in the melt. (Fincham Richardson 1954, Haughton et a. 1974, Shima Naldrett 1975, Buchanan Nolan 1979, Buchanan et al. 1983) These factors, or otherwise conditions, of sulphide solubility in the melt will be explored in order to record the effects of the controls of sulphur solubility against the deposits composition. Leaving the mantle, and entering the crust of the earth, the melts can either be intrusive or extrusive, yet the fundamental pressure temperature relation for sulphide solubility, from mantle to the crust in liquid state, remains the same. Pressure and temperature increase with depth; according to Marvrogenes and ONeil (1999), increased pressure presents a negative effect on a silicate melt, dissolving less sulphide. As pressure decreases and the melt reaches the surface, it ability to dissolve iron sulphide increases. Considering that the majority of melts leave the mantle unsaturated in sulphide, as they reach lower depths, while the pressure and temperature decrease, the sulphide saturation is not achieved; furthermore the temperature decrease can offset this relation, causing further decrease in sulphur solubility. (Buchanan and Nolan 1979) Exiting the mantle, sulphide segregation will occur after the silicates initiate crystallization. Therefore, the sulphides will be assorted with the silicate grain. The simultaneous crystallization, as a function of temperature and pressure conditions along with the composition of the liquid sulphide would produce a sulphide rich deposit (for nickel and copper dominant magmatic deposits against platinum group element magmatic deposits) only if an external factor could intervene. This factor, or condition, would reinforce the sulphide segregation, without further enhancing silicate crystallization. At isothermal conditions of 1200oC, Buchanan 1988, sulphur content in the silicate melt decreases with the increase of oxygen fugacity (fO2) at constant sulphur fugacity (fSÂ ­2). Furthermore, the study displays a correlation between sulphur (wt % S2) content and iron oxide (FeO %), with a logarithmic increase on the field of saturation. On the other hand, the compositions of the melt in terms of the variation of content of iron oxides (FeO) or titanium dioxide (TiO2) diversify the ability of the melt to dissolve sulphide. The increase or decrease of oxide content in the melt is correlated to the sulphide solubility in the mixture. Oxidation is capable of causing the formation of an insoluble sulphide in the melt as a result of a reaction within the liquid between the soluble substances, usually without causing silicates crystallization. Oxygen and sulphur fugacity, and their relation to the pressure temperature setting, along with their ratio, are important factors for sulphide solubility. Induction of sulphur from an external source, and the felsification of a mafic magma are important causes of sulphide segregation. Silicate magma reacts with the sulphide liquid, resulting in the formation of the magmatic sulphide deposit. The ratio of reaction and the composition of both the sulphide liquid and the silicate magma , along with the controls on which the elements react are responsible for the final outcome. Buchanan 1988, determined the solubility of sulphur as a function of sulphur fugacity (fS2) in a basaltic melt containing 17 wt% iron monoxide (FeO) at a range of 1000 to 1400oC. Although the fugacity of oxygen and sulphur remain constant, the rate of increase of sulphur solubility drops from a factor of 10 times per 100oC at 1100oC, reduced to 3 times at 1400oC, implying that there is a threshold of maxima in sulphur saturation with temperature increase; the saturation is achieved in 1450oC. Hence, the actual sulphur content increases with temperature but decreases in rate, although with higher sulphur fugacity saturation is achieved at lower temperatures. The increase in sulphur content with increase temperature is reinforced by the experiments of Haughton et al 1974 and Shima and Naldrett 1975, for which, although the figures are of different nature for direct comparison, the fact remains that the sulphur content actually increases with temperature, making this a control of sulphu r solubility in the magmatic melt. The studies and experimental conditions on which pressure is investigated as a control in sulphur solubility are vast and vary on their conditions. The outcome of different studies such as Haung and Williams 1980 and Wendlandt 1982, indicate that under natural conditions increase in pressure has a negative effect on sulphur content. In contrast, the increase of FeO levels in the melt increase the sulphur solubility and this is confirmed by Mavrogenes and ONeil 1999, where the study of basaltic melts with 6-14 wt% FeO on pressures varying from 5-90 kilo bars and temperatures of 1400oC and 1800oC shows increase sulphur content at sulphide saturation with pressure. Sulphur can be found dissolved in an aqueous fluid. The sulphur content of the fluid is determined by its sulphur dioxide against hydrogen sulphide ratio (SO2:H2S). The ratio (Misra K.C. 1999) increases with increasing oxygen fugacity (fO2) of the initial magma before the start of second melting. Aqueous fluids originating from high oxygen fugacity magmas (I-type; high fO2) may contain large quantities of sulphur dioxide (SO2) as well as hydrogen sulphide (H2S). At lower temperatures on cooling hydrolysis of the SO2 (4SO2 + 4H2O = H2S + 3H2SO4) or its reaction with Fe2+ bearing minerals of the wallrocks (SO2 + 6FeO + H2O = H2S +3Fe2O3) increases the activity of H2S, causing precipitation of sulphide ore minerals from the metal-chloride complexes in the aqueous solution. On the other hand, aqueous fluids originating from low oxygen fugacity magmas (S-type; low fO2) may contain as much H2S as those derived from high oxygen fugacity, but because of lower oxygen fugacity they contain les s sulphur dioxide so the total amount of sulphur is smaller. Thus, aqueous fluids that separate from I-type magmas tend to produce Cu-Mo-Zn-Fe sulphide deposits, whereas fluids from S-type magmas generally precipitate smaller quantities of sulphides, mainly pyrrhotite, and correspondingly larger quantities of oxides, such as cassiterite (Burnham Ohmoto 1980). In either case, the precipitation of sulphides form metal-chloride complexes is accompanied by generation of HCl. The HCl and the H2SO4 produced by SO2 hydrolysis are consumed by acid alternation of aluminosilicate minerals in the wallrocks. (Misra K.C. 1999) Chalcophile Elements The partitioning of Chalcophile metal elements between sulphides and silicate metals are referred to as metals with low concentration, such as Nickel (Ni), Copper (Cu) and Colbat (Co) are exchanged with elements of higher concentration, like Iron (Fe). The Nernst coefficient of partitioning, arranged for iron substitution is the ratio of the products of the % (per cent) weights of the elements substituted. References Buchanan D. L. (1988). Development in Economic Geology Platinum-Group Element Exploration. Elsevier. ISBN 0444429581 Naldrett A. J. (2004). Magmatic Sulfide Deposits : Geology, Geochemistry and Exploration. Springer. ISBN 3540223177 Mungall J. E. (2005). Exploration for Platinum-Group Elements Deposits. Mineral Association of Canada. ISBN 0921294352 Misra K. C. (1999). Understanding Mineral Deposites. Kluwer Academic Publishers. ISBN 0045530092 Whitney J.A. (1989). Ore Deposition Associated with magmas. Society of Economic Geologists. ISBN 0961307439 Vaughan D. J. (1977) Mineral Chemistry of Metal Sulfides. Cambridge University Press. ISBN 0521214890

A Comparison of Marxist and Functionalist Views on Society Essay

A Comparison of Marxist and Functionalist Views on Society There is a division between functionalists and Marxists over the functions of the society. Marxism was founded by Karl Marx. Marx saw society as divided into two major parts, the economic base otherwise known as the infrastructure and the super-structure. Functionalists see society as a set of parts which work together to form a whole. Functionalism is also called a consensus theory. Marxism and functionalism are similar in that they see that the way society is structured as an important part in determining the way people have relationships and behave between themselves. This is known as structural perspective. Both functionalists and Marxists believe that people are portrayed as creature within the social system. Functionalists believe that society operates to the benefit of everybody. They stress that societies continue to exist because a lot of the time there is consensus between various aspects of society. They believe that family, education, govern...

Black Thursday Stock Market Crash Essay -- American History, Great Dep

In early 1928 the Dow Jones Average went from a low of 191 to a high of 300 in December of 1928 and peaked at 381 in September of 1929. 1929Â…) It was anticipated that the increases in earnings and dividends would continue. (1929Â…) Price to earnings ratio's rose from 10 to 12 to 20 and higher for the market's favorite stocks. (1929Â…) Observers believed that stock market prices in the first 6 months of 1929 were high, while others saw them to be cheap. (1929Â…) On October 3rd, the Dow Jones Average began to drop, declining through out the week of October 14th. (1929Â…) On the night of Monday, October 21st, 1929, margin calls were heavy and Dutch and German calls came in to sell overnight for the Tuesday morning opening. (1929Â…) On Tuesday morning, out of town banks and corporations called in $150 million of call loans, and Wall Street was in a panic before the New York Stock Exchange opened. (1929Â…) On Thursday, October 24th, 1929, people began to sell their s tocks as fast as they could., sell orders flooded market exchanges. (1929Â…) This day became known as Black Thursday. (Black ThursdayÂ…) On a normal day, only 750-800 members of the New York Stock Exchange started the exchange. (1929Â…) There were 1100 members on the floor for the morning opening. (1929Â…) Furthermore, the exchange directed all employees to be on the floor since there were numerous margin calls and sell orders placed overnight, extra telephone staff was arranged at the member's boxes around the floor. (1929Â…) The Dow Jones Average closed at 299 that day. (1929Â…) On Tuesday, October 29th, 1929, the crash began. (1929Â…) Within the first few hours , the price fell so far as to wipe out all gains that had been made the entire previous year. (1929Â…) This day the Dow Jones... ...cial reports were reliable. After the crash, the Securities and Exchange Commission (SEC) was established to law down the law and to punish those who violated. (1929Â…) Also during the crash 4,000 banks failed, for the simple fact that the banks ran out of money. Four years later, congress passed the Glass-Steagall Act, which essentially banned any connection between commercial banks and investment banking, to ensure that is would never happen again. The Federal Reserve and other banking regulators have softened some of the Act's separation of securities and banking functions by letting banks sell certain securities through affiliated companies. (1929Â…) Bibliography 1. c Black Thursday: The 1929 Stock Market Crash. www.letsfindout.com. 2. 1929 Stock Market Crash. www.arts.unimelb.edu. 3. 1929-1931. Annals of America. Encyclopaedia Britannica Inc. Volume 15: 32-39

Macbeth As A Tragic Hero :: essays research papers

Shakespeare uses many forms of imagery in his plays. Imagery, the art of making images, the products of imagination. In the play Macbeth Shakespeare applies the imagery of clothing, darkness and blood. Each detail in his imagery contains an important symbol of the play. These symbols need to be understood in order to interpret the entire play. Within the play ‘Macbeth’ the imagery of clothing portrays that Macbeth is seeking to hide his “disgraceful self'; from his eyes and others. . Shakespeare wants to keep alive the contrast between the pitiful creature that Macbeth really is and the disguises he assumes to conceal the fact. Macbeth is constantly represented symbolically as the wearer of robes not belonging to him. He is wearing an undeserved dignity, which is a point well made by the uses of clothing imagery. The description of the purpose of clothing in Macbeth is the fact that these garments are not his. Therefore, Macbeth is uncomfortable in them because he is continually conscious of the fact that they do not belong to him. In the following passage, the idea constantly reappears, Macbeth’s new honors sit ill upon him, like loose and badly fitting garments, belonging to someone else:   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  New honors come upon him   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Like strange garments,   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Cleave not to their mould   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  But with the aid of use (I, iii, 144-145) This passage is clearly demonstrating that Macbeth cannot fit in these garments. They are not meant to and the clothing imagery is therefor effective. The second form of imagery used to add to the atmosphere is the imagery of darkness. Macbeth, a Shakespearean tragedy contains and demonstrates the darkness in a tragedy. In the play, the design of the witches, the guilt in Macbeth’s soul and the darkness of the night establish the atmosphere. All of the remarkable scenes take place at night or in some dark spot, for instance; the vision of the dagger, the murder of Duncan, the murder of Banquo and Lady Macbeth’s sleep walking. Darkness symbolizes many things such as evil and death in the play. Thus is evident when Macbeth calls on night to come so that he can proceed with Duncan’s murder. Macbeth says:   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Come, thick night, And pall thee in the dunnest smoke of hell, That my keen knife see not thee wound makes Nor heaven peep through the blanket of the dark (I, v, 51-53) Macbeth calls on thick night to come cloaked in the blackest smoke so that it may not reveal or witness his evil deed and black desires.

Home Based Childcare Risk Assessment

Course Code|Course Title|Assignment No. and Name | DS31|Diploma in Home-Based Childcare Unit 1|2a Keeping children safe and healthy| This is a Risk Assessment of a domestic setting to be used for childminding, the children will have access to the following rooms/areas: Hallway/Stairs Downstairs Toilet Dining Room Kitchen Lounge Bedroom Garden Possible hazards and risks for each room/area are detailed below: 1. Hallway/Stairs – Access to the stairs, risk of falling. 2. Downstairs Toilet – Risk of chemical poisoning (bleach and cleaning chemicals); access to contaminated water from the toilet bowl. 3.Dining Room – Risk of shock from electrical sockets; radiators that may get very hot to the touch; cupboards with breakable items inside. 4. Kitchen – Fire and burn hazards from the cooker; cupboards containing cleaning chemicals; flexes from appliances and appliances themselves are a hazard. 5. Lounge – Electrical sockets; radiators; wires and cables fro m the TV are visible, young children could play with them/trip on them/get an electrical shock or worse; clear glass patio doors; a rug that could pose a trip or slip hazard. 6. Bedroom – Electrical sockets; radiator; windows with openings children could reach. . Garden – Sheds with gardening equipment (such as a lawnmower and shears) and chemicals. It is necessary to carry out the following measures to minimise/overcome these hazards: 1. Hallway/Stairs – Install safety gates at the top and bottom of the stairs. 2. Downstairs Toilet – Remove and lock away all chemicals; install a toilet lock to prevent toddlers being able to access the toilet bowl. 3. Dining Room – Fit socket covers to all accessible electrical sockets; install childproof locks on all accessible cupboards; fit radiator covers to prevent burns. 4.Kitchen – Install a safety gate; install childproof locks to all accessible cupboards that may contain chemicals or breakable items ; keep plastic bags out of sight and reach; fix safety film to the glass door; keep all appliances and flexes pushed to the back of surfaces (toaster, microwave, kettle); keep a fire blanket in a sensible place in easy reach in emergencies. 5. Lounge – Fit socket covers to all accessible electrical sockets; fit radiator covers; apply an anti-slip underlay to the rug; tidy the TV cables out of reach and sight; apply stickers at child eye level on the glass patio doors to prevent children running into them. . Bedroom – Fit socket covers; radiator covers; ensure window locks are always used to prevent children falling out. 7. Garden – Separate outdoor play items from gardening equipment/chemicals in the shed, keeping dangerous items out of reach; ensure children are always supervised when accessing the outdoor play equipment in the shed. Other Measures to include: anti-slam device to internal doors, fitting locks to all rooms children are not allowed access to and testing fire alarms on a regular basis.

McBride Financial Marketing Plan Essay

McBride Financial is a fast growing organization with plans to open a total eight offices located in Idaho, Montana, Wyoming, South and North Dakota. Services will specialize in providing financial mortgage assistance to first time buyers, retirees, professionals, families and individuals with credit problems. McBride Financial provides customers with informative information without any hidden cost. Breakdown of services and rates are thoroughly explained with every home purchase. Applications are processed within one business day. Marketing Plan The development of McBride Financials marketing plan will require various forms of market research. The three major groups McBride will focus on will be first time buyers, buyers with credit problems, and retires purchasing primary or secondary homes. Market research will be conducted through the collection of surveys, contact methods, marketing intelligence and internal data. Advertising will consist of promotional television, radio, newspaper, and internet ads that appeal to specific marketing groups. Local realtors will be used for advertising purchases as well. Marketing strategies will be developed that establish McBride Financial as the leader in low cost mortgage services. Online Research Most consumers have access to the internet; as a result McBride Financial will conduct online surveys to reach a broad focus group. â€Å"Online research accounts for 8% of all spending on quantitative marketing research, and most industry insiders predict healthy growth† (Armstoring & Kotler, 2005). Cost associated with online research is minimal and will help McBride Financial meet budget demands. The use of online surveys will be implemented to gain a better perspective of consumer needs. Surveys will consist of 25 questions related to home purchasing and financial planning. Surveys will be forward to the marketing department for further analysis and plan development. Media Advertising McBride Financial currently has plans to air a radio ad which informs consumers of the company low cost special financing offers. McBride Financial has included a promotional pamphlet that will be available at airports, store newsstands and realty offices. In addition, an ad has been printed in newspapers nationwide. The development of McBride Financials television ad is currently in the works and will began broadcasting later this month. McBride Financial has joint-ventured with Realtor.com in order to reach our expanding consumer based. â€Å"Realtor.com is the largest real estate database of homes for sale and the official site of the National Association of Realtors; real estate listings, realtors, mortgage rates, home buying help and much more can be accessed through the website†. Financial calculators, investing tips, lender comparison, and many other services can be access through relator.com. Links to McBride Financial can be found under the mortgage lenders link. Internet Marketing Part of the McBride Financials advertising plan will focus on internet advertising through the company’s website. In order to expand marketing efforts, McBride Financial will develop and maintain an interactive website that provides consumers with information regarding the latest rate changes and tax breaks. Internet advertising makes use of banner ads, search engines, email adverting, and paid search terms. â€Å"Internet advertising involves bringing users to a web site or generating traffic; the web site itself may consist primarily of a simple presentation of information about a company, its products and services† (Magee, N.D.) Target Market McBride Financial will focus their lending services toward three major groups. All consumers are encouraged to use McBride Financial as a qualified mortgage lender. First Time Buyers Purchasing a new home can be overwhelming for many first time buyers. McBride Financial service will work closely with first time buyers to ensure customers receive the best available rates and the largest tax breaks. McBride Financial offers services to fit all first time buyer needs: Credit reports, appraisals, home inspections and easy approval can be complete by filling a simple application. Credit Problems McBride Financial offers specialized services for clients with credit problems. McBride Financial offers services for a fixed rate of $1500 dollars. Our rate is significantly lower than our competitors and accommodates consumers with less than perfect credit; preapproval is quick and easy. Retirees Purchasing the perfect vacation home can be made easy due to McBride Financials state of the art property search. Home buyers can quickly lock-in prime rates and feel assured their rates will not change. Advanced information systems ensures the security and privacy of all customers are highly maintained. Conclusion Providing consumers with competitive mortgage lending requires effective advertising and a strategic marketing plan. McBride will meet the demands of consumers by providing the lowest rates available for qualified borrowers. Retirees, first time buyers and clients with credit problems will benefit from McBride Financial services. Marketing strategies will be employed to allow consumers to apply line of credit. McBride will be the leader in lost cost mortgage services.

Jane Eyre Essay

How does Charlotte Bronte engage the reader’s sympathy for Jane Eyre in the opening two chapters of the novel? Charlotte Bronte the third daughter of Patrick and Maria Bronte, who was born in 1816 at Thornton, a moorland village near Bradford and was almost four when the family moved to Haworth. There, she, like the rest of her family was to spend almost all her life. The family liked privacy and since Mr. Bronte was busy with work and their mother was ill with cancer and died after only 18 months at Haworth, the children spent all their time together and were extremely close. The nurse who looked after Mrs. Bronte said that they were different from any children she had ever seen because they seemed so quiet and serious. When Charlotte was eight, Mr. Bronte sent her, with Maria, Elizabeth and later Emily, to a school for the daughters of clergy at Cowan Bridge. He thought education would be useful to his girls in the future, but their experiences were all too similar to those Charlotte Bronte gives Jane Eyre at Lowood. Maria and Elizabeth both died of tuberculosis, after less than a year, and Charlotte and Emily were taken away from the school and returned to studying at home with their father. Charlotte considered herself to be very plain, even ugly, and did not really hope for marriage, although she received three proposals. Like Jane Eyre, she was always sad that she was not more obviously attractive. Beauty was something she admired and longed for. At Roe Head, she worked hard, was successful and made several long life friends. She hated the job but when she was not teaching or marking books she had to work at mending the pupils’ clothes. She became so depressed and ill that she had to leave. The next idea was that the girls should set up a school of their own. In order to finish training for this, Charlotte and Emily went to study in Brussels. As well as learning much, however, she fell in love with Monsieur Heger, the husband of the head of her school. No real relationship could ever develop, apart from friendship, and she left Brussels broken-hearted. This Experience provided the ideas for two of her books â€Å"The Professor† and â€Å"Villette†. At the age of 38, Charlotte agreed to marry Arthur Bell Nicholls, a curate who assisted her father for many years and who had loved her for a very long time. She had rejected his affection in the past, but their marriage was successful and they developed a happy companionship so it was all the more tragic that she enjoyed it for only one year. She died in 1855 of complications arising from pregnancy. Her father, who had outlived all her children, had said that â€Å"she was not strong enough/for marriage†. Bronte engages sympathy towards Jane because of the utilization of the first person by the narrator. â€Å"I was glad of it: I never liked long walks. † By using ‘I’ the writer ensures that we see things and feel things from Jane’s point of view. We have empathy for her. Jane is made to feel isolated when the Reeds sit together and exclude her. â€Å"The said Eliza, John, and Georgiana were now clustered round their mama in the drawing-room†. Also, we feel compassion when Aunt Reed talks to her and tells her that she does not want her to be in with her own children since she was very rude when she was near her elders. Sympathy is engaged again when Jane goes to the breakfast-room alone because she was told to sit somewhere else and be silent until she could speak pleasantly. In the Breakfast room Jane finds a bookcase. Soon she was â€Å"possessed† by a volume which she made sure should be one â€Å"stored with pictures†. As she looked the book she describes the landscapes in the book are and the places where they may be found. The reader is completely on Jane’s side when John Reed verbally and physically abuses her. â€Å"The volume was flung, it hit me, and I fell, striking my head against the door and cutting it† â€Å"I felt him grasp my hair and my shoulder†. The reason for this is because of the brutality described. Jane tries to fight back but Miss Abbot and the nurse pull her away from John, and they hold her down. â€Å"My impulse was to rise from it like a spring; their two pairs of hands arrested me instantly. † Although John is bigger physically she still wants to attack him, because he said, she was less than a servant to him. †Master! How is he my master? Am I a servant? † â€Å"No; you are less than a servant. † Nobody is on Jane’s side, not even the servants. They all came to rescue John Reed from Jane. Again, our sympathy for Jane is reinforced. The sheer injustice of Jane’s circumstances gets our sympathy. Nobody accepts her version of events, even though Mrs. Reed is aware that John has been bullying Jane. â€Å"He bullied and punished me; not two or three times in the week, nor once or twice in the day, but continually. † â€Å"Every nerve I had feared him, and every morsel of flesh in my body shrank when he came near. † â€Å"†¦the servants did not like to offend their young master by taking my part against him and Mrs. Reed was blind and deaf in the subject: she never saw him strike or heard him abuse me†¦.. †. Again, the reader’s sympathy is engaged when we hear that Bessie will tie Jane to a stool in the Red Room. â€Å"If you don’t sit still, you must be tied down, said Bessie. † This is a complete over-reaction. Abbot and Bessie talked about their opinions of Jane in front of her which is very rude. â€Å"And you ought not to think yourself an equality with the Misses Reed and Master Reed, because Missis kindly allows you to be brought up with them. † Jane describes the Red Room as being very grand but cold. She also states that it is not frequented by people much because Mr. Reed had died there nine years ago. â€Å"Only the housemaid went there by herself on Saturdays, to wipe from the mirrors and furniture a week’s quiet dust: and Mrs.Reed herself, at far intervals, visited it to review the contents of a certain secret drawer in the wardrobe, where were stored divers parchments, her jewel-casket, and a miniature of her diseased husband; and in those last words lies the secret of the red-room – the spell which kept it so lonely in spite of its grandeur. † Jane’s childish imagination is engaged when she realises she has been locked into this forbidding room. She sees herself in the mirror – ghostly as she remembered Bessie’s stories about phantoms. Superstition is with Jane. We now hear Jane’s opinion about her unfortunate situation. Our compassion is with her as we hear her side of the story. â€Å"John Reed’s violent tyrannies, all his sisters’ proud indifference, all his mother’s aversion, all the servants’ partiality, turned up in my disturbed mind like a dark deposit in a turbid well. † She talks about John’s behaviour and tells us that he has mentally affected her and this indicates that she would be more that happy to run away just for his sake. â€Å"Georgiana, who had a spoiled temper, a very acrid spite, a captious and insolent carriage, was universally indulged. â€Å"

Jonathan Livingstone Seagull Essay

After reading on Jonathan Livingstone seagull, write down reflective value and believe about the meaning and purpose of life. Jonathan Livingston Seagull is about a very independent bird, who dared to question what was being taught and told to him by the elders. He didn’t just want to spend his days searching for food and hanging out doing what was expected of him. He was different, and dared to dream. He spent his days learning to fly faster and better than any other gull in the flock. He learned from all of his searching and trying that he could do anything, if he wanted it badly enough and just went for it, even to the point of becoming an outcast. At one point in time, in so learning and perfecting his craft, he crash landed and died, going onto a higher lever of his awareness, to learn more lessons from his guide, Fletcher. He continues through the story, becoming more and more proficient in his endeavours and in turn becomes a teacher/guide to others, becoming a kind and loving soul along the way. Jonathan Livingston Seagull is a bird who wants nothing more than to fly. Raised in a group of gulls that saw flying as only a means to an end, Jonathan challenged their way of life by believing that flying could be about more than transportation or getting food†¦ it could be about joy and happiness and freedom. When told he was irresponsible for trying exceed his expectations Jonathan replied: â€Å"Who is more responsible than a gull who finds and follows a meaning, a higher purpose for life? For a thousand years we have scrabbled after fish heads — and now we have a reason to live — to learn, to discover, to be free! † An outcast from his flock, Jonathan took his exile with a grain of salt, finding joy in his love for flight and his constant desperate desire to grow and to learn. He pushes himself to the breaking point and is never satisfied enough with his knowledge and never tires of the quest to obtain more. Bach gives us a character that stands alone with his ideas and beliefs and is rewarded for his patience and courage. The second half of the book shows Jonathan learning so much that he transcends his earthly form into a higher plane of being. Here, Jonathan is met with other gulls who like him, strive for excellence and do not see flying as a means to an end, but simply love to fly for the sake of loving it. This part begins to reflect a bit of the Buddhist mindset about heaven and a universal knowledge which can seem a bit confusing at first. Jonathan finally returns to his flock on Earth to try for better or worse to show that there is more to life than what they are striving for. This is a fable about the importance of making the most of our lives, even if our goals run contrary to the norms of our flock, tribe or neighbourhood. Through the metaphor of flight,Jonathan’s story shows us that, if we follow our dreams, we too can soar. Amazing inspiring story of seagulls. It tells us nothing is impossible in this world. You just have to have the desire to achieve it.

Object biography Essay Example | Topics and Well Written Essays - 750 words - 1

Object biography - Essay Example Egypt is regarded as the origin of civilization. The pyramids are some of the structures in the Egyptian that combines the aspects of science, mathematics and technology in an era that human development was still remote. The construction of Egyptian pyramids started ii 2440BC and took the country 23 years to complete (Morris, 97). The Hebrew slaves who had been exiled into Egypt during the reigns of Pharaohs did most of the work. The largest of these pyramids, the great pyramid contains more than 2 million limestone blocks put together to form an iconic structure. The pyramid rises from a rectangular base, and the size of nearly eight football fields and slopes at an uniform angle of 51degrees to meet at a peak more than 4500 feet above the base. The technology that assisted this construction remains a great mystery. The calculations and the exact ability to construct a structure that is more than 6 tons heavy that still stand the firm and a strong close to five millennia later is hi storic (Allen, 313). The precursors of the pyramids are believed to be the mastabas, flat-roofed structures carved from rock that were used as royal tombs. These tombs were developed to keep the embalmed bodies of kings and rulers of the empire (Allen, 313). With time, the mastabas were improved through the use of mud bricks and raised to become shrines for the communities. What followed was the replacement of the mud bricks with curved limestone layers, and a height of 204 feet was first achieved. The original idea and calculations, which are believed to have originated from architect Imhotep, a priest and healer (Watson, 245). The pyramids were, therefore, built as tombs for the kings and the pharaohs, and the size of each of these structures was, therefore, related to the significance that the people put on the specific leaders and rulers. It is said that each pyramid was started when the king was chosen and continued to be built for

Contemporary Issues in Western Religions Research Paper

Contemporary Issues in Western Religions - Research Paper Example The followers of Islam are called Muslims. Islam is based on monotheism, like Christianity and Judaism, and Hazrat Muhammad (Peace Be upon Him) is believed to be the last prophet. The concept of worship in Islam is that every act can be considered an act of worshipping if it does done the way Allah has commanded His believers to. Apart from that, there are also five pillars of Islam, which are compulsory for every Muslim. These are ‘Kalima Tayyaba’ the authentication of faith, five prayers a day, fasting, Almsgiving or Zakaat, and pilgrimage called Hajj (once in a lifetime). As contrary to what is portrayed, Islam is not an extremist religion. It does not teach the followers to submit themselves completely either to the religion or to the worldly affairs, but to take a middle road between them and take care of their worldly matters in accordance to the religion. Islam, Judaism and Christianity are called Abrahamic religions. Islam is theologically and historically conne cted to other Monotheist religions Judaism and Christianity. To Muslims, Jews and Christians are ‘People of The Book’ and are respected for it. Belief in Injil (The Gospel of Jesus) is very important to Muslims, and Jewish history is taught in Islam as its own (ReligionFacts, 2012). But still Muslims believe that Jews and Christians have incorrect beliefs based on incomplete revelations. Jews believe that Islam and Christianity are wrongly interpreted extended forms of Judaism. Christians consider Judaism as a religion with partial revelation but consider Islam to be a false religion. Islam and Christianity were originated in the same geographical location, in the Middle East. Islam was founded in 622 CE in Arabia and Christianity in 33 CE in Palestine. Even though both Islam and Christianity believe in monotheism, Christian’s belief is slightly different. They believe in Trinity Monotheism which divides God into three sanctified persons and Jesus as the son of G od. Muslims however believe that Jesus’ birth was a miracle and Mary was a Virgin yet they do not believe that Jesus is the son of God and that is considered as a Shirk in Islam. In spite of this both believe in one God. The other spiritual entities in Islam and Christianity are angels and demons (and Jinns in Muslims). The humans who preach their respective religions are called prophets in Islam and Saints in Christianity. Regarding Jesus Muslims believe that he is a true prophet of God and his teachings were misinterpret, Jesus did not die but his spirit got lifted to the heavens and that he will be come again but can not be resurrected as he did not die In the first place. Christians believe that Jesus died when he was being crucified and then rose from the dead after three days and after resurrection and is believed to come back on the Day of Judgment. Holy revelations were through prophets and compiled into the Holy Quran in Islam and into the Holy Bible in Christianity. According to Islam, humans have the ability to do bad as well as good whereas in Christianity it is believed that man tends to be attracted by evil by nature. In Islam escape from hell is achieved by doing good actions and having true beliefs as well as by maintaining and upholding the Five Pillars of Islam. In Christianity salvation can be achieved by having true beliefs, and through performing sacraments. Wrongdoers will go to eternal hell and good people will go an eternal heaven in both Islam and Christianity. Islam and Judaism are also similar in theology and history. Like Islam, Judaism follows strict monotheism and believes in one God and believes in angels and demons

Case Study Report Example | Topics and Well Written Essays - 1750 words

Report - Case Study Example Apart from these provisions, there are other  Individual  indispensable needs such as education that social environment should  offer: counseling therapy at times of psychological turmoil, security, independence, and family, makes the proceeding of the list. A person achieves a state of peace and psychological stability when he or she has the advantage of accessing all these needs. In the case of the 21-year-old Simon, it is apparent that he has traveled through a chain of disappointing case scenarios in life that had altered his thinking and relationships with those he cared for including his mother (Gambrill, 2006). Simon’s problems did not commence when he quit his job. As a counselor, I can trace his troubles from childhood stages when he witnessed the tragic event of a divorce of his parents. Divorce has extremely adverse effects on children. In fact, it has been argued and established that divorce affects children caught up in such marriages with the intense trauma that surpasses that of the parents. Effects of divorce can manifest in adulthood even 20 twenty years later. Divorce instills feelings of despair and rejection. He must have felt rejected since childhood and to make the matters worse, the events of maltreatment kept on recurring in his life experiences. Subconsciously, he was building blocks for protection, which is normal for every ego. Community plays a vital role in an individual’s development since it provides the social environment that nurtures a person’s social growth (Rosen & Proctor, 2013). The community determines whether a person will develop socia l or social attributes. Definitely, the environment begins with the family set-up, which is the primary determinant given it poses as the immediate social environ for every individual. Feeling instilled in one’s persona at home can reflect secondary environs. For instance, a student who has issues at home can project those

Study Guide Assignment Example | Topics and Well Written Essays - 500 words

Study Guide - Assignment Example However, when people from a different country relocate to that society, they find it extremely difficult to adapt to the new culture and such individuals confront many issues that may entail personality conflicts. The author, through her essay, has been able to demonstrate the problems she has encountered in becoming American and it clearly depicts how immigrants feel in an alien land. The society prescribes a high standard on outward appearances, especially in the context of females. Thus, they are forced to harbor certain notions on how a woman should look. The concept of beauty also changes as a person moves from one society to the other. In her essay, Alvarez illustrates this eloquently when she shows the sisters watching the Beauty Pageant. They actively discuss about different contestant, opining who should win and who should not. During all these, they feel themselves intimidated by the notion that they may not ever be able to win the Miss America Pageant because they are not â€Å"American.† Through the description of the inner feelings of the sisters, Alvarez provides her audience a subtle hint that the sisters do not feel â€Å"belonging† to the American culture. Their alienation becomes evident when they think that they will have to change their appearance to â€Å"English, iron and tweeze them out, straighten them, mold them into Made-in -the-USA beauty† (Alvarez Page). Jim Barnes’ poem, â€Å"Return to La Plata, Missouri,† evokes a sense of nostalgia, where the poet recalls the memories of his town, saying goodbye to it. Like many of his other poems this is also focused on the description of a place. The city, like many others around the world, has all the evils, hidden beneath its red sheath that slowly turns brown. At the first reading, a reader may not clearly understand many of the imagery and how the writer connects these to the evils that hide within the dark recesses of cities. However, a close reading makes it clear that

Web Application development Assignment Example | Topics and Well Written Essays - 3000 words

Web Application development - Assignment Example The people who share same spirits in sports would find this application as a great place for sharing their experiences, giving and taking advises, organizing events etc. This application will use the latest technology and simple yet elegant user interface. The Application allows it user to search people based on their interest in any sports. Search results could be filtered by location when the area of the operation expands in the future. The application will be developed with HTML5 and JavaScript in the front end and PHP in the server side scripting. Initially MySQL could be used as database client as number of users and frequency of interactions are considered. When future functionalities are introduced and website’s hits will be increasing, a more scalable database client such as Cassandra could be used. In this report we are including a detailed timeline for the development of application, design, structure, implementation details and future development ideas. New users can register to our web application through a signup facility. Users are requested to provide an username and password in order to gain full access to Sports pal .Non registered users can access only the homepage contents. User data is only passed through an encrypted SSL connection (Buttyan n.d.: 1). During the registration process Sports pal will collect details such as Full name, Date of Birth, Email address and physical location of the users. These details are displayed in our profile page. User can also update these details even after signing up to our application. These profiles are publicly viewable by all users of the application. Users are requested to add a sport of their interest during signup process and it could be edited in user profile functionality. Users can update their status message logging in to Sports Pal. This is a common featured shared by all social networking websites today. This facility will allow

Semiotic is a discipline, which can provide a unified framework for Essay

Semiotic is a discipline, which can provide a unified framework for conducting the different activities within information syste - Essay Example These elements will provide the basis of the discussion on how the unified frameworks along with other capabilities will help organisations solve the challenges entailed in designing, building and maintaining information systems. The Quest for Meaning Henry Stubbes was credited to have first coined the term "semeiotics" when he identified it as a branch of medical science that interpret signs (Bhaduri, 2008, pp.246). John Locke also referred to the terms semeiotike and semeiotics when he explained his notion about the branches of science. He stated: All that can fall within the compass of human understanding, being either, first, the nature of things, as they are in themselves, their relations, and their manner of operation: or, secondly, that which man himself ought to do, as a rational and voluntary agent, for the attainment of any end, especially happiness: or, thirdly, the ways and means whereby the knowledge of both the one and the other of these is attained and communicated; I think science may be divided properly into these three sorts (Locke, 1823, pp.174). It was Locke’s third branch, where he mentioned semiotics as one of those part of exact knowledge. The work of Charles Pierce and later on Ferdinand de Saussure, however, established the modern notion of the discipline. Pierce referred to the concept of semiotic as a quasi-necessary or formal doctrine of signs. His position on signs is based on his three classifications of its dimensions: icons, indices and symbols (Rahmann, 2001, pp.4). Saussure contributed to the semiotic thought through his discourse of his version of semiotics, which he called as semiology. In 1915, he declared that: A science that studies the life of signs within society is conceivable; it would be a part of social psychology and consequently of general psychology; I shall call it Semiology. Semiology would show what constitutes signs, what laws govern them†¦ Linguistics is only a part of the general science of semio logy; the laws discovered by semiology will be applicable to linguistics (cited in Rahmann, pp.3) Today, adherents of semiotics consider, interpret, classify and analyze signs according to the manner of transmission. The code is a crucial variable in this process because it is the means by which meaning is understood. A new word, for example could easily be coined. Saussure did this with his â€Å"semiology† term. The act alone did not ensure that meaning is transmitted. First, the word must be recognized by the society. Then, it must be transmitted according to the grammatical structures and codes of such society. This is the general framework that underpins semiotics. In the present language, semiology is semiotics. Let us consider the case of a poem. It is an example of a semiotic system because it is consisted of signs in the form of content or rhythm, wherein each constitute a term and a concept not unlike the sensation that one will experience with the aesthetics of the figure of speech. One can also cite the case of a song. Say, in Kenny Loggins’ song Footloose: the lyrics is the message, the score becomes a text and the device where these are communicated could be a digital music player. These examples show how semiotic systems are considered the organisation of patterns that typify signs, which –

Management problem Essay Example | Topics and Well Written Essays - 750 words

Management problem - Essay Example Therefore, preparing a good business proposal and business plan is a requisite of any business that wishes to be successful. While a business proposal should contain the specific goals that the project seeks to meet, explaining in details the technical aspects and activities to be undertaken to accomplish the project and indicating the expected results (Mullins, 2002 p305), a business plan serves as a road map to the business (George and Jones, 2002 p26). A business plan helps the owners of a business to confirm the business idea, making it possible for the owners of a business to set clear business objectives and allow the business stakeholders, partners, sponsors and financiers to make a decision regarding whether and how to work with the company (Brown, 1995 p20). Thus it is necessary for any business seeking to succeed to formulate a business proposal and a business plan. This two documents act as a tool for a business to negotiate with the potential suppliers, distributors, part ners, shareholders and clients on the necessities that the business requires to succeed. In our case, the organization lacks a well formulated business plan, while its business proposal is just a ten page document of idea. There is a need to address these issues, if the housing development project for the organization is to succeed. As a consultant, in response to the lack of a well formulated business plan, the advice to the business is that a business plan is requisite for the organization to successfully achieve its housing development project. Considering that the organization experiences a problem of undertaking its housing development project due to a lack of funding available to sustain the development, then, a business plan is the required tool for use in negotiating for funding of the project by financiers. There are various reasons as to why the business entity requires having a well formulated business plan. Possession of a well formulated business plan serves to indicate to the potential financiers that the business has a mission and an objective that it seeks to meet, and that it is serious in its desire to meet this. The plan serves to indicate to the potential investors the nature of the management team that the business has and how it is committed to achieving its set goals and objectives (Camal, 2003 p52). The plan also serves to indicate to the potential investors and financiers that the business understands the needs of its customers and that is committed and dedicated to meet these needs in the best way possible, to the satisfaction of the customer. The plan also serves to show the investor and financiers that the business is well positioned to deal with the products and services the organization seeks to offer and it understands them well (Mullins, 2002 p321). It is still an advantage of the organization to have a well formulated business plan, since it shows the investors how the organization seeks to market its products and how it is equ ipped to overcome market risks, challenges and competition. A proposal on the other hand is required so as to communicate the business prospects of the organization to its stakeholders. This goes a long way to ensure that the business has secured the support of all its stakeholders in undertaking the project in question. In this case therefore, the organization should modify the ten page document comprising of business ideas into a well formulated housing development proposal for the organization. This way, the organization is able to negotiate for support from all its stakeholders, who include the shareholders, the employees and the potential investors. It serves to show that the project is important for the organization to undertake (Carnwell and Buchanan, 2005 p19). The proposal should

The Development and Use of the Six Markets Model Essay Example for Free

The Development and Use of the Six Markets Model Essay Introduction The idea that business organisations have a range of stakeholders other than shareholders is obvious. Yet stakeholder theory has not guided mainstream marketing practice to any great extent (Polonsky, 1995). To use the theory/practice distinction provided by Argyris and Schon (1978), it is a theory espoused rather more than a theory practiced in action. Research by Freeman and Reed (1983) traced the origins of the stakeholder concept to the Stanford Research Institute. They suggest a SRI internal document of 1963 is the earliest example of the term’s usage. This document included customers, shareowners, employees, suppliers, lenders and society in its list of stakeholders. The stakeholder concept has attracted considerable interest in the strategic management literature, especially since the publication of an influential text (Freeman, 1984) that contained a deceptively simple but broad definition of stakeholders (p. 46), namely: â€Å". . . all of those groups and individuals that can affect, or are affected by, the accomplishment of organizational purpose†. An important dialogue on stakeholder theory has emerged over the past decade, especially in articles and contributions to the Academy of Management Review, starting with a critique from Donaldson and Preston (1995) that argued that three associated strands of theory might converge within a justifiable stakeholder theory, namely descriptive accuracy, instrumental power and normative validity. Stakeholder theory is clearly an important issue in strategy (e.g. Carroll, 1989; Donaldson and Preston, 1995; Harrison and St John, 1996; Useem, 1996; Campbell, 1997; Harrison and Freeman, 1999). However, within the strategy field there is not a great deal of agreement on the scope of stakeholder theory (Harrison and Freeman, 1999). In particular, there is still a debate regarding which constituent groups an organisation should consider as stakeholders. For example, Argenti (1997) suggested an infinite number of potential groups while Freeman (1984) has argued that there is excessive breadth in identification of stakeholders. Recently Polonsky et al. (2003) concluded that there are â€Å"no universally accepted definitions of stakeholder theory or even what constitutes a  stakeholder† (p. 351). However, they see two rival perspectives: one where stakeholder intent means â€Å"improving corporate performance†, and another where it means â€Å"maximising social welfare and minimising the level of harm produced within the exchange process† (p. 351). While these aims may never be entirely reconciled in practice (Gioia, 1999), the dominant assumption that the pursuit of â€Å"profit† is for the shareholders effectively denies legitimacy to other claims to the meaning of profit as a â€Å"shared benefit†, or as aâ€Å"shared good† (Smithee and Lee, 2004). Relationship-based approaches to marketing offer a reformist stakeholder agenda with an emphasis on stakeholder collaboration beyond the immediacy of market transactions. According to different authors, this involves creating exchanges of mutually beneficial value (Christopher et al., 2002), interactions within networks of relationships (Gummesson, 1999), or mutual commitment and trust that may or may not be achievable (Morgan and Hunt, 1994). Relating is connecting, and at its simplest level, a relationship is a state of being connected. A critical question arises: â€Å"With whom are you connected, and why?†. These questions require judgments about particular relationships – and strategic value choices. This article explores the development, extension and use of the â€Å"six markets† stakeholder model (Christopher et al., 1991) and proposes a framework for analyzing stakeholder relationships and planning stakeholder strategy. The article is structured as follows. First, we review the role of stakeholders in relationship marketing. Second, we discuss the development and refinement of the six markets model, and describe how the model has been operationalised and refined as a result of testing and experience in use with managers. Next, we discuss the development of a stakeholder relationship planning model that enables strategies to be developed for each stakeholder group. Finally, we discuss the managerial and research issues associated with stakeholder theory in marketing and review some future research opportunities. Our objective is to explain how a conceptual stakeholder model has practical application in marketing management and in this way make a contribution  towards eliminating the current gap between stakeholder theories and marketing practice. Relationship marketing and the role of stakeholders Marketing interest in relationship based strategic approaches has increased strongly over the last decade in line with expanding global markets, the ongoing deregulation of many industries and the application of new information and communication technologies. Notwithstanding, practitioners and academics alike can overlook the fact that business and industrial relationships are of many kinds (Wilkinson and Young, 1994), and that an understanding of the value generating processes is required (Anderson and Narus, 1999; Donaldson and O’Toole, 2002; Gro ¨nroos, 1997; Payne and Holt, 1999; Ravald and Gro ¨nroos, 1996; Tzokas and Saren, 1999; Wilson and Jantrania, 1994). Understanding the role of long-term relationships with both customer and other stakeholder groups has been largely neglected in the mainstream marketing literature but is acknowledged in the relationship marketing literature (e.g. Gro ¨nroos, 1994; Gummesson, 1995; Hennig-Thurau and Hansen, 2000; Ha °kansson, 1982; Mo ¨ller, 1992, 1994; Parvatiyar and Sheth, 1997; Sheth and Parvatiyar, 1995). Kotler (1992) has on occasion called for a broadening of marketing interests to take into account the relationships between an organisation and its publics. However, it is the relationship marketing literature in particular that has stressed the importance of stakeholder relationships (e.g. Christopher et al., 1991; Morgan and Hunt, 1994; Doyle, 1995; Gummesson, 1995; Buttle, 1999). Gummesson (2002b) has provided a comparison of four of the better known approaches to classifying multiple stakeholders, including Christopher et al. (1991), Kotler (1992),Morgan and Hunt (1994), and also Gummesson (1994). While the first three of these models are concerned with the relationships that an organisation has with its more traditional stakeholders, the approach of Gummesson (1994) goes beyond the focus of this article in that it includes criminal network relationships, para-social relationships and supranational mega-alliances. The Christopher et al. (1991) framework has six stakeholder market domains, each of which comprises a number of  Ã¢â‚¬Å"sub-markets†, while that of Kotler (1992) identifies ten specific constituents. Morgan and Hunt (1994) suggest ten relationship exchanges with four partnership groups. Other models include the SCOPE model (Buttle, 1999) and a framework by Doyle (1995). The conceptual model and the related planning framework described in this article are the result of recursive research and development over a number of years. Our initial conceptual work on the model was later supplemented with learning from field-based interactions with marketing managers and other executives in order to further refine it and to develop the conceptual planning framework reported here. This follows what Gummesson (2002a) terms â€Å"interactive research†. This research approach emphasizes that interaction and communication play a crucial part in research and that testing concepts, ideas and results through interaction with different target groups is an integral part of the theory development and indeed the whole research process (Gummesson, 2002a, pp. 344-6). Managers’ observations and suggestions were found to be invaluable in developing and refining the model, supporting Gioia and Pitre’s (1990) proposals that multiple perspectives yield a more comprehensive view of organizational phenomena and where assumptions about the processes under enquiry can be modified by further consultation with informants. Research objectives and approach The objective of the research was to develop and refine the six markets model through testing its applicability in a wide range of organisational contexts. More specifically, we wished to develop a categorization scheme that enabled key constituent stakeholder groups within each market domain to be identified and classified and to develop a stakeholder planning framework. This was motivated, in part, by managers in these companies who expressed the need for both a classification scheme and a planning framework. We have utilized a range of approaches over a number of years in our research to test and refine the six markets model and the planning framework and to  gain field-based insights, including: 1) Piloting and testing the six markets model with an initial group of 15 UKorganisations. The organisations in this sample were drawn from a range of sectors including manufacturing (two), financial services including banking and insurance (six), other services including retailing (six), professional services (two) and one not-for-profit industry association (the Royal Aeronautical Society). All were very large firms within their sector with the exception of the two professional services firms and the not-for-profit organization. 2) Using the model in substantive case studies on UK organisations in the following sectors: retailing (two), manufacturing (two), a global airline and a major conservation charity. 3) Using the framework as a planning tool in a two major international banks (one a l arge British commercial and retail bank, the other a large French investment bank), chosen as they had challenging and complex stakeholder issues across many countries. A total of eight workshops was used to analyse stakeholder markets in four countries for the first bank and six workshops in three countries for the second bank. 4) Working on projects with over 80 further organisations to evolve and test the planning framework. This involved working with groups of mid-career managers in the UK and Australia. Given the predominantly service-based economies of the developed countries in which this research was undertaken, those organisations that were selected included a high proportion from the services sector. While the earlier research primarily included large organizations in their sectors, this work also included a selection of medium-sized and smaller organisations. Overall, 65 per cent of the organisations were from the services sector, 20 per cent from manufacturing and 15 per cent from the not-for-profit sector. A wide diversity of organisations was used, including financial services companies, retailing and other services, manufacturing companies, a mobile telephony company, a major hotel chain, an insurance broker, a consulting firm, an airport authority, a university, a conference centre, a holiday company, a foreign languages teaching institute and a hospice. Our shared learning approach also draws on action research concepts suggested by Rapoport (1970) which aim at contributing to the practical concerns of people in a challenging situation – such as stakeholder management – and to  the goals of research by collaboration within a mutually acceptable framework. The revised six markets model (Christopher et al., 2002) is shown in Figure 1. The intent behind the model is to emphasise relationships between the organisation and all its stakeholder constituents in each of six â€Å"markets†. The key assumption is that organisations can only optimise relationships with customers if they understand and manage relationships with other relevant stakeholders. This model addresses the concern raised by Dill (1975) that some groups or parties may be involved in multiple role relationships. Any one constituent group, firm or individual may be classified within one or more of these market domains. For example, customers may play a role within the customer market (where the interaction is between a firm and its customers) and in the referral market (where the interaction is between an existing customer and a prospective customer). The six markets model provides a structure for managers in organisations to undertake a diagnostic review of the key market domains and stakeholders that may be important to them. As a result of this diagnosis, they will be able to identify a number of key constituents within the market domains that are strategically critical, or where unexpected opportunities emerge. Using and testing the model These six key market domains represent groups that can have a significant impact on an organisation’s marketplace effectiveness. Each â€Å"market† is made up of a number key groups, segments, or participants. To test the applicability of the model we followed four steps: (1) identify key participants, or segments, within each of the market domains; (2) review expectations and needs of key participants; (3) review current and proposed level of emphasis in each market; and (4) formulate an appropriate relationship strategy. In this section we consider the first two steps. We worked with groups of  managers to address these steps. Typically, the group comprised three to six mid-career managers from a range of functional backgrounds. The process started with the examination and analysis of each market domain to identify the key groups of participants or market segments within each of them. We explored the expectations and needs of each of the identified stakeholder groups through a combination of approaches, including interviews and questionnaires and a review of key issues with senior management. In applying the revised six markets model above we found all stakeholders we identified could be conveniently categorised into one of the six market domains. Initially the identification of the constituent groups within each market domain, for a given organization, was approached on a case-by-case basis. However, as our experience in using the model grew, the need for a more specific categorisation became apparent. This was prompted, in part, by research such as Lovelock’s (1995) work on classifying supplementary services. Developing and refining categorisation schemes for stakeholders was important because, as Emshoff and Freeman (1979) have noted, functionally based organizations typically place too much resource emphasis on highly visible stakeholders such as their customers, and too little emphasis on other special interest groups whose management falls outside specific functional boundaries. Identification of all relevant stakeholder groups should enhance their visibility and lead to their greater prominence within the organization – thus the company is more likely address them as part of an integrated stakeholder strat egy. Through the work in the companies referred to above, a categorisation scheme was developed and refined over time that assisted the identification of typical groups within each market domain. In summary, this categorisation of market domains identified the following constituents: 1) Customer markets are made up of buyers (e.g. a wholesaler), intermediaries and final consumers. Each intermediary or member of the supply chain can then be further sub-divided according to the most relevant segmentation approach. 2) Referral markets comprise two main categories – customer and non-customer referral sources. The customer category includes advocacy referrals (or  advocate-initiated customer referrals) and customer-base development (or company-initiated customer referrals). The wide range of non-customer referrals are divided into general referrals, reciprocal referrals, incentive-based referrals and staff referrals. 3) Supplier and alliance markets – suppliers provide physical resources to the business and can be classified into strategic suppliers, key suppliers, approved suppliers and nominated suppliers. Alliance partners supply competencies and capabilities that are typically knowledge-based rather than product-based, and Sheth’s (1994) classification of alliance, partnering transaction and co-operative relationships is especially useful here. 4) Influence markets have the most diverse range of constituent groups, including financial and investor groups, unions, industry bodies, regulatory bodies, business press and media, user and evaluator groups, environmental groups, political and government agencies, and competitors. 5) Recruitment markets comprise all potential employees together with the third parties that serve as access channels. They can be segmented by function, job role, geography and level of seniority. Channels include executive search companies, employment agencies, job centres, off-line and on-line advertising, and using an organisation’s own staff to suggest potential applicants. 6) Internal markets follow the segmentation used for potential employees in the recruitment market, i.e. by function, job role, geography and level of seniority. Special emphasis needs to be placed on behavioural characteristics for customer-facing employees. From this testing of the six market categories, we concluded that they are a workable reference frame to consider a broader range of constituent stakeholders, whether individuals, groups, or others whose interests have relevance to the enterprise. Further development of the model Having identified relevant stakeholders, the third step outlined above involved a review of the current and proposed level of emphasis on each market domain. Not all stakeholder markets require the same degree of attention and emphasis, and Gummesson (1994) has argued that managers need  to prioritise and establish the appropriate mix of relationships needed for the company’s success. To identify the present level of emphasis and the future desired emphasis on each of the market domains and their constituent parts, we developed a stakeholder network map (Payne, 1995). This was used to identify an organisation’s present emphasis on each market, the desired emphasis at a future point in time, and the gap between these two positions. This network map configures each of the major market domains, including customer markets (which are sub-divided into existing and new customers), on a series of axes and enables a group of managers within a firm to make an assessment as to the current and desired levels of emphasis on each market domain by means of a jury of executive opinion – usually developed from inputs from one or more groups of senior managers within the organisation being examined. Although this work resulted in some initial variation of views amongst managers regarding present and desired emphasis, as a result of more detailed discussion the outcome was generally a strong degree of consensus amongst these managers. The stakeholder network map has seven axes – two for customers (existing and new) and one for each of the other five relationship markets discussed earlier. The scale of 1 (low) to 10 (high) reflects the degree of emphasis (costs and effects) placed on each relationship market. The division of customers into â€Å"new† and â€Å"existing† reflects the two critical tasks within the customer domain, those of customer attraction and customer retention. Figure 2 shows a network map for the Royal Society for the Protection of Birds (RSPB), a major British conservation charity. It shows the current emphasis (at the time of analysis) and the proposed new emphasis. At this point in time the RSPB might have considered a number of issues, such as: 1) placing greater attention on retaining existing members; 2) a reinforcement of customer care and service quality issues with internal staff; and 3) a stronger focus on influence markets (Payne, 2000). The analysis shown in Figure 2 represents the first level of diagnostic  review of the overall emphasis at the market domain level, in order to make an initial judgement as to the existing and desired relevant emphasis. A second level of analysis explores each market domain in much greater detail and enables analysis at the sub-segment or group level within the domains. For example, in the analysis of the referral market for a major international accounting firm we identified present and future desired emphasis on a number of groups within the referral market domain, including their clients, banks, joint venture candidates, their international practice and their audit practice. We have used the stakeholder network mapping technique in our research with many organisations. Although simple in concept, it has proved a robust means of considering the network of stakeholder relationships that organisations need to address. The diagrammatic representation has been especially useful in helping executives visualise the importance of various stakeholders. Further, the time dimension for the proposed relationship strategy, usually within a two- to three-year planning horizon, has been useful in determining the changes required in stakeholder emphasis. This addresses the concern of Dill (1975) regarding the need to take the time dimension into account.